Wednesday, December 29, 2010

Avalon Organics Hair Care

Green Earth Organics is pleased to start carrying shampoo and conditioner by Avalon Organics (no relation to Avalon Dairy, our favourite milk supplier).

About hair care, Avalon says: "For healthy, lustrous hair you need gentle shampoos and moisturizing conditioners that will cleanse without stripping and hydrate without adding excess weight. Formulated with organic botanicals and essential oils, our shampoos and conditioners will give you healthy, vibrant hair without harsh preservatives and hair-stripping cleansers. Gentle, safe, and effective."

Their Avalon Organics Lavender Shampoo and Conditioner tied for first place in the "Best Organic Hair Care" category of the 2010 Stellar Organic Awards (Organic Products Retailer). Their line also includes lemon, peppermint, rosemary, and unscented products in both shampoo and conditioner, with each one having a different benefit. Lavender is nourishing, lemon is clarifying, peppermint is strengthening, rosemary is volumizing, and unscented is moisturizing.

Avalon does not use parabens - the most widely used category of body care preservatives - in their hair care products. They also continue to exclude sodium lauryl/laureth sulfates, which are known irritants, and they use natural cleansers that clean the skin and hair gently and effectively. They use organic essential oils for fragrance and reject mineral oil, petrolatum, propylene glycol, artificial colours and synthetic fragrances. Their products are free of all toxic synthetic preservatives, petroleum-based ingredients, formaldehyde donors, and other proven harmful chemicals.

Avalon neither test their products on animals nor supports the testing of ingredients on animals. They never use animal-based ingredients in their products.

Consciousness in Cosmetics – by Avalon Organics

The skin is the largest organ of the body - a delicate shield of protection covering us from head to toe. Much of what we put on our skin is absorbed directly into our body. For this reason, the products we apply to our skin must be truly clean and pure, natural and organic, made from ingredients that are effective and safe.

"Consciousness in Cosmetics" is the guiding principle behind everything we do at Avalon Organics. It reflects our commitment to creating an extraordinary, unprecedented range of new and reformulated products that are inherently pure and safe, while expanding the efficacy and vibrantly healthy benefits of natural body care. It is our mission and our passion.

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